ChoiceWise Electronics Marketplace
ChoiceWise Electronics Marketplace
Industry:
Tech E-Commerce
Tool:
Figma, Photoshop, Notion
Client:
Manu Revath
Precision in Selection: A High-Performance Electronics Marketplace
Choice Wise is a specialized e-commerce platform designed for tech enthusiasts and PC builders. It streamlines the complex process of purchasing high-end electronics—ranging from GPUs and CPUs to monitors and peripheral components. The platform’s standout feature is an interactive "Comparison Engine" that allows users to analyze technical specifications side-by-side, ensuring they make data-driven decisions based on performance, compatibility, and value.
Choice Wise is a specialized e-commerce platform designed for tech enthusiasts and PC builders. It streamlines the complex process of purchasing high-end electronics—ranging from GPUs and CPUs to monitors and peripheral components. The platform’s standout feature is an interactive "Comparison Engine" that allows users to analyze technical specifications side-by-side, ensuring they make data-driven decisions based on performance, compatibility, and value.
In this Project, I focused on the information architecture required to handle deep technical data without overwhelming the user. I designed a custom filtering system that allows users to narrow down thousands of parts by specific attributes like clock speed, wattage, or socket type. By creating a structured, grid-based comparison UI, I transformed dense spec sheets into scannable, visual components that simplify the research-to-purchase journey.
In this Project, I focused on the information architecture required to handle deep technical data without overwhelming the user. I designed a custom filtering system that allows users to narrow down thousands of parts by specific attributes like clock speed, wattage, or socket type. By creating a structured, grid-based comparison UI, I transformed dense spec sheets into scannable, visual components that simplify the research-to-purchase journey.
Problem
Problem
Existing e-commerce platforms lack advanced comparison and filtering tools tailored for hardware compatibility and performance metrics.
Purchasing PC components requires analyzing dense and highly technical specifications, which often overwhelms users.
Users struggle to confidently select compatible parts across CPUs, GPUs, motherboards, and peripherals, leading to decision fatigue and purchase hesitation.
Existing e-commerce platforms lack advanced comparison and filtering tools tailored for hardware compatibility and performance metrics.
Purchasing PC components requires analyzing dense and highly technical specifications, which often overwhelms users.
Users struggle to confidently select compatible parts across CPUs, GPUs, motherboards, and peripherals, leading to decision fatigue and purchase hesitation.
Solutions
Solutions
Designed an interactive Comparison Engine that enables side-by-side analysis of technical specifications for data-driven decision-making.
Built a custom attribute-based filtering system allowing users to narrow products by clock speed, wattage, socket type, and other critical parameters.
Implemented a structured, grid-based comparison UI to convert complex spec sheets into scannable, visual components simplifying the research-to-purchase journey.
Designed an interactive Comparison Engine that enables side-by-side analysis of technical specifications for data-driven decision-making.
Built a custom attribute-based filtering system allowing users to narrow products by clock speed, wattage, socket type, and other critical parameters.
Implemented a structured, grid-based comparison UI to convert complex spec sheets into scannable, visual components simplifying the research-to-purchase journey.
2. Design Process
2. Design Process
Discovery & Research – Analyzed user pain points of PC builders and tech enthusiasts.
Information Architecture – Structured deep technical data to ensure clarity and scalability.
User Flow Mapping – Defined seamless paths from product discovery to comparison and checkout.
Wireframing – Designed low-fidelity layouts focusing on usability and hierarchy.
High-Fidelity UI Design – Developed a clean, grid-based interface optimized for technical content.
Iteration & Refinement – Improved scannability, filtering logic, and comparison readability.
Discovery & Research – Analyzed user pain points of PC builders and tech enthusiasts.
Information Architecture – Structured deep technical data to ensure clarity and scalability.
User Flow Mapping – Defined seamless paths from product discovery to comparison and checkout.
Wireframing – Designed low-fidelity layouts focusing on usability and hierarchy.
High-Fidelity UI Design – Developed a clean, grid-based interface optimized for technical content.
Iteration & Refinement – Improved scannability, filtering logic, and comparison readability.
Typography/Colors/Components
Typography/Colors/Components
Primary Color: #3B82F6
Used for key actions, highlights, and interactive elements to convey trust and precision.
Primary Text Color:
#111827
Ensures high readability and strong contrast for technical specifications and dense content.
This combination reinforces a modern, professional, and tech-focused visual identity.
Primary Color: #3B82F6
Used for key actions, highlights, and interactive elements to convey trust and precision.
Primary Text Color:
#111827
Ensures high readability and strong contrast for technical specifications and dense content.
This combination reinforces a modern, professional, and tech-focused visual identity.
ChoiceWise Admin Control Panel
ChoiceWise Admin Control Panel
A centralized admin dashboard designed to manage all platform features and functionalities, including product listings, technical specifications, comparison logic, filters, pricing, user management, and system configurations. The dashboard ensures smooth operational control, scalability, and data accuracy across the entire ChoiceWise ecosystem.
A centralized admin dashboard designed to manage all platform features and functionalities, including product listings, technical specifications, comparison logic, filters, pricing, user management, and system configurations. The dashboard ensures smooth operational control, scalability, and data accuracy across the entire ChoiceWise ecosystem.
GET IN TOUCH
Let's make your Interface shine.
@2025siyamabdullah
Siyam22249@gmail.com
Bangladesh
GET IN TOUCH
Let's make your Interface shine.
@2025siyamabdullah
Siyam22249@gmail.com
Bangladesh
GET IN TOUCH
Let's make your Interface shine.
@2025siyamabdullah
Siyam22249@gmail.com
Bangladesh
GET IN TOUCH
Let's make your Interface shine.
@2025siyamabdullah
Siyam22249@gmail.com
Bangladesh
a.Siyam
Siyam a.
BASED IN BANGLADESH
06:37:14
(+6 UTC)
a.Siyam
Siyam a.
BASED IN BANGLADESH
06:37:14
(+6 UTC)
a.Siyam
Siyam a.
a.Siyam
Siyam a.
BASED IN BANGLADESH
06:37:14
(+6 UTC)